Your 5* Advantages with B2F
Our integrated agency provides you with significant advantages over working with an assortment of contracted workers and suppliers. We provide you with full service integrated communications: a cohesive, holistic approach for all your branding and marketing needs.
B2F brings the much-needed consistency of voice, tone, messaging, style, ethos, authenticity, content and quality to your brand. We learn your brand from the inside, out; and serve as the ultimate extension of your marketing efforts.
1) Expanded Resources
There's no need for you to endure HR administration nightmares, let alone spend hours interviewing candidates for all the marketing roles you need in today's digital times.
We provide the creatives such as the copywriters, proof readers and graphic designers. We also provide the videographers, social media experts, cross-channel content creators and PR and communications experts.
These tools and resources all become available to you at enterprise level. As a client, you only have to work with one dedicated Team under ONE roof... instead of managing the headaches commonly associated with a number of moving parts and individual contractors.
2) One Cohesive Unit
B2F helps you deliver a consistent brand message across platforms. It's the best way to generate more leads, keep your existing customers engaged, and keep everyone interacting with your brand. Ultimately, this helps you increase your conversion rate.
Our integrated agency services include branding, advertising, communications, a full range of digital marketing, and creative services such as design. We incorporate all elements of your marketing campaigns, and integrate them into one cohesive unit.
3) Multi-Channel Touchpoints
B2F focuses on making your brand messaging consistent and coherent across all platforms. We cut out the clutter, and help you focus on driving results from your branding through to the customer experience as the end game.
We blend both your online and offline marketing efforts and create seamless campaigns which retain your brand quality, voice and message. Thus, you increase your brand visibility and media coverage, as well as offer distinctive messaging to your audience.
4) Improved Engagement
It's basic human nature to lean towards familiarity and avoid change... Familiarity is comforting: we like things we've encountered in the past which served us well, because we understand them.
The same can be said of the age old "Know, Like & Trust" Factor in the marketing world. The challenges arise when your content doesn't align with the other elements of your brand. If elements of your marketing are offered in different styles, the discrepancies could distract end users from your overall purpose.
Consumers in today's busy digital era expect campaigns to integrate seamlessly. 42% of surveyed customers said they're still having divergent experiences across channels.
Without a dedicated marketing partner like B2F, most brands struggle to develop cohesive messaging. This directly impacts their audience engagement.
5) Improved Communication
B2F helps you manage your team communication by virtue of the fact that our marketing staff work side-by-side every day, sharing a collective pool of skills, knowledge, experience and ideas.
Meanwhile, you still enjoy the benefits of having a single contact point - thus, keeping communications clear, efficient and consistent. When you give direction, you only need to give it once.